Like it or not, Twitter is a phenomenon that is here to stay. The best think you can do as an Internet marketer is to figure out how to use it to the best of your ability, spread your brand, and hopefully make some money in the process.
Below are the top ten Twitter uses for Internet marketers. Enjoy!
10. Relationship Building - Believe it or not, it is possible to build a relationship 140 characters at a time. If you genuinely try to help people by answering questions or giving referrals, then you will slowly build up your credibility and relationship with that person. Give it a shot.
9. Getting Help – Often when I am stuck on a problem or need a relatively quick answer to something, I jump on Twitter and blast out a question. Most of the time within an hour or two someone has an intelligent response for me and I am able to implement it into my business. This is great if you have a viable network built up with people that you have build relationships with.
8. Becoming a Maven - No matter what your niche is in the world of Internet marketing, you can position yourself as an expert or maven in that niche. A maven is a person that others seek out for information about a certain niche. And if you use Twitter to assist other people, answer their questions, and help them, then you will quickly gain recognition as someone that is here to help and an expert in their niche.
7. Getting content ideas – Yes, Twitter is an excellent source for Internet marketers to gain content ideas for their blogs. All you have to do is send out questions to people about what they want to know, learn, or experience in your niche and you will quickly get more ideas than you need to provide some useful content for your readers.
6. Outlet to Vent – Twitter is good for networking, questions, and other things, but if you just think about it; it is perfect for venting. Are you fed up with Blogger? Tired of Wordpress coming out with a new version every other month or so? Tell the world and get it off your chest. It will make you feel better and I bet you will quickly see that you are not alone in this feeling and have people there to chat and talk about it as well.
5. Gain Blog Visitors – This might seem obvious, but it is true. If you are using Twitter the right way, then you can easily gain visitors to your blog and traffic that is interested in what you have to say and want to hear/read you saying it. By tweeting out your blog post to people that are interested in your niche can gain visitors.
4. Viral Tweets - If you have something that is very interesting or useful to your community of Twitter followers, then they can pass on your tweets. The viral effect of it occurs when others begin to retweet what you have posted and it goes on and on and on…or at least it has that potential. The most successful viral Tweets occur on rare information that is an overwhelming need to your niche and stuff that has high levels of humor involved.
3.Connect with your visitors or customers – I really like the way the news organizations are using Twitter to interact with their viewers. They are allowing them to be a part of the conversation by tweeting their thoughts and opinions to the news organization. Some of the tweets are read on air. This is a great way to get them involved, but also to find out what is on the mind of their views.
As an Internet marketer, you can utilize this strategy by asking your customers, readers, or viewers to tweet their thoughts to you as well. You can answer their questions, follow up with a more detailed post, or even take their suggestions and change your format. It is a great avenue to listen to and connect with your readers.
2. Join the “in” Crowd – Everyone is tweeting these days and I am sure you don’t want to be left out of the “in” crowd. So, get off of the sidelines and join the Tweeting game. You will be happy you did and maybe, just maybe, you can create enough buzz and interest to light up your blog with tremendous traffic and raving fans.
1. Tracking Feedback on You – Twitter has a search feature that allows you to search keywords that you might want to stay on top of like your name or your blog’s web address. You can input these and see what people are saying about on a daily basis and respond to these people if you wish. This comes from Gary Vaynerchuk that uses Twitter search to monitor what people on the Internet are saying about him and his businesses.
Ok, maybe you are not Gary V, but your brand is just as important to you as his is to him. Take it seriously and give it a peek from time to time to check the temperature of what people are saying about you.
Conclusion
Overall, there are hundreds of great reasons to not only join Twitter, but to get involved, grow, and nurture your business. Twitter’s time is now. All Internet marketers must get involved!
